Summary

• Introduction
• Sender address & contact list
• Create your campaign
• Design & send your campaign
• View your campaign stats

Introduction

This quick start guide walks you through the process of creating, sending, and tracking your first newsletter campaign.

Sender address & contact list

Before you can send a campaign, ensure your sender address and contact list are ready.

Sender address

Your default sender address is your login address. You can also add additional addresses or validate an entire domain. Please note that you can only use addresses that you own or manage.

Learn more:

• How to add a sender address 
• How to validate a sending domain

Contact list

By default, your account includes one contact list "MyFirstTest" with your email address. With Zencity, you can create unlimited contact lists and personalize campaigns using contact properties like name or age.

Learn more:

• Managing your contact lists
• How to create and manage contact properties

Create your campaign

To begin, navigate to the Campaigns page and click the Create a campaign button.

The Create a new campaign page shows the different sections of your campaign that need to be completed:

1. Campaign name: An internal identifier visible only to you.
2. Language: Select the preferred language for your campaign.
3. Contact list: Choose the contact list you’d like to target.
4. Content: Use Zencity’s Email Editor to design your campaign.

As each section is completed, its corresponding checkmark turns green. 

Design & send your campaign

To start designing, click Design email to select a template from the gallery and begin customizing it with Zencity’s Email Editor.

Once inside the Email Editor, you’ll be prompted to complete the Subject line and From field details:

• Subject line: The headline your recipients see in their inbox.
• From field: The sender's name and address your recipients will see.

These fields are essential, as the subject line determines what your recipients see in their inbox, and the sender's name and address ensure proper identification of your campaign.

Designing your campaign is easy with the drag-and-drop interface. Add content blocks and customize sections as needed. For more detailed instructions, consult our Email Editor guide.

Preview your campaign

• View how your design appears across different devices with our email Preview feature.

• Send a test email to see it in action.

  

When your design is complete, click Review & Send.

On the review page, confirm all sections and make any final changes. You can choose to send your campaign immediately or schedule it for a future date (up to 60 days in advance).

Scheduled campaigns cannot be edited. To make changes, cancel the scheduled campaign, edit the content, and reschedule it.

Congratulations! Your first campaign is ready to go.

View your campaign stats

After sending your campaign, track its performance from the Campaigns page. Click on your campaign name to view detailed analytics, including:

• Opens
• Clicks
• Unsubscribes

Visualize performance with interactive graphs and export results as a CSV file for further analysis.

How to create a campaign template

Creating a template for your campaigns in Zencity is simple and can be done in three ways:

• While designing your campaign in the Email Editor
• From a previously sent campaign
• Duplicating an existing template

 While designing your campaign in the Email Editor

During the design process in Zencity’s Email Editor, click on Save as a template.

You’ll have the option to save the current campaign as a new template or update an existing one.

Once saved, the template will be added to the My Marketing Templates section in the gallery, allowing you to easily reuse it for future campaigns.

From a previously sent campaign

To create a template from a campaign you’ve already sent, follow these steps:

• Duplicate the sent campaign.
• Open the duplicated campaign in the Email Editor.
• Save it as a template as in the section above.

Duplicating an existing template

To duplicate an existing template:

1. Go to the dashboard and click on Templates, then select Create a new template.

   

   

  2. Click on Use a template from gallery and choose the template you'd like to duplicate. 

  3. Enter a name for your new template and click Use this template.

  4. Fill in the Email & Sender details and make any modifications to the template. 

  5. Once satisfied, click Save & Publish to gallery.

After saving, you’ll see a confirmation page where you can immediately use your new template to create a campaign. 

Alternatively, your new template will be stored in the gallery for use in future campaigns.